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Brandwatch

Brandwatch is a comprehensive social media suite offering consumer intelligence, social media management, and influencer marketing solutions, enabling brands to understand and engage with their audience effectively.

General Information

Get to know Brandwatch better - from when it started to who it's made for. Think of it as a quick snapshot that tells you if this tool matches what you need.

Release Date

January 1, 2007

API Availability

Available

Target Audience

  • Market Researchers
  • Marketers
  • Social Media Managers
  • Analysts
  • Agencies
  • Content Marketers
  • PR & Communications Professionals

Use Cases

  • Market Research
  • Brand Management
  • Crisis Management
  • Social Media Management
  • Content Marketing
  • Influencer Marketing
  • Customer Care

Pricing

Clear pricing options to fit your needs. Choose the plan that works best for you. No hidden fees or surprises.

Free Trial Available💎 Premium Features
Best Value

Annual Plan

$1.75/month
Save $20979.00100% off
when billed annually
Get Best Value

Complete Pricing Details

Free Trial Access: Experience all premium features risk-free. Test the full potential of Brandwatch's advanced AI capabilities before subscribing.

Monthly Premium: Full access to all features and updates for $1750/month. Ideal for flexible, month-to-month usage with no long-term commitment.

Annual Subscription: Our best value option at 1.75/month when billed yearly. Save 100% compared to monthly billing.

Core Features

Discover what makes Brandwatch special. From basic functions to advanced capabilities, see exactly what you can do with this tool. Perfect for both beginners and experts.

Key Features

  • Consumer Intelligence
  • Social Media Management
  • Influencer Marketing
  • Media Intelligence & Insights

Integrations

  • Facebook
  • Instagram
  • Twitter
  • LinkedIn
  • YouTube
  • Reddit

Supported Platforms

  • Web

Input Types

  • Text
  • Image

Output Types

  • Analytics Reports
  • Dashboards

Tool Analysis

Detailed analysis of Brandwatch's capabilities and areas for improvement. Make an informed decision based on our comprehensive evaluation of the tool's strengths and potential limitations.

Strengths

  • Comprehensive feature set
  • User-friendly interface
  • Reliable customer support
  • Real-time monitoring
  • Customizable dashboards

Areas for Improvement

  • High cost for premium features
  • Complexity for new users
  • Limited reporting capabilities

Social Media Optimization

Discover how Brandwatch can enhance your social media presence. From platform compatibility to content optimization features, learn how this tool can help you create and manage engaging social media content.

Supported Platforms

Facebook
Instagram
X (Twitter)
LinkedIn
YouTube
Reddit

Content Compatibility

Text
Image
Video

Additional Features

Scheduling
Facebook Insights
Instagram Analytics
Twitter Analytics
LinkedIn Analytics
YouTube Analytics
Multiplatform Publishing
Ai Based Caption Suggestions
B+

A robust tool for comprehensive social media analytics and consumer intelligence, suitable for medium to large enterprises.

80/100

support

A

ease of use

B

feature set

A

performance

A

user community

B

value for money

B

integration options

A

social media compatibility

A

Brandwatch excels in providing detailed social media insights and analytics. While the platform is feature-rich and user-friendly, the cost may be prohibitive for smaller organizations.

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Performance & Security

Processing Speed

Real-time/Instant

Real-time data processing

Security Features

Encrypted Processing
GDPR Compliance

Data Storage Policy

Data is stored securely with compliance to industry standards

Keywords

5 tags

  • social media analytics
  • consumer intelligence
  • brand monitoring
  • social listening
  • influencer marketing
Most Related

social media analytics

Category Tag

Marketing